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May 08 2008

ps3 PC World runs misleading PS3 ad, subsequently bannedPC World runs misleading PS3 ad, subsequently banned

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cff4f_playstation-3-game-console PC World runs misleading PS3 ad, subsequently bannedOops! PC World ran an advertisement about the PlayStation 3 recently that underwent court rulings to be removed and banished from our dimension because of its content. What did the UK retailer say to warrant such complete marketing annihilation? Well, they claimed that their PS3’s played all PS2 titles, which simply isn’t true anymore.

They tried to defend this advertisement by saying 80% of PS2 games are playable and more will be added via patches to the system, but the Advertising Standards Authority would have none of it. We’re glad — the last thing we need are people hating the PS3 not because of what it can do, but because what some retailer claimed it could do. Although our 60GB launch systems are running those PS2 games just fine!

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Filed Under (Playstation) by kman
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